The e-book and audiobook market in Ukraine

The dynamics of digital publishing projects in the context of a full-scale war, migration processes and the transformation of reading practices have led to an increase in the role of electronic and audio formats in the structure of the Ukrainian book market. The aim of the article is to update data on the state of the digital book market in Ukraine and identify the main trends in its development in 2022—2025. The study traces changes in the number and functionality of e-book and audiobook aggregators, features of sales models and access to content, as well as trends in the development of multi-platform solutions. It was found that the e-book and audiobook market in Ukraine is currently in a phase of structural strengthening: from quantitative expansion to gradual improvement of business models and user experience. Subscription services are developing and stabilizing as a form of internal access to content; the role of mobile applications as the main environment for consuming digital publications is growing. Summarized that the existing subscription model is not yet dominant in the market, but coexists with one-time purchases and combined access formats.